Established 1991

Dynamic Website Personalisation

Dynamic Website Personalisation

Personalised URL's

Whether communicating with a personalised print piece or an email, cross-media campaigns typically use a website to connect to these media. There are two types of commonly-used URLs: PURLs and GURLs. A personalised URL (PURL) is a unique web address. It includes a unique identifier as part of the URL link that varies per individual. Created from your database, each PURL leads to a personalised landing page which holds content specific for that individual.

Cross Channel Social Marketing Bournemouth Poole Dorset

Dynamically Personalise Everything

Personalise any webpage or email

Don't just give your clients a single generic message. You have the power with logic and filters provided from your database, to personalise every message.
Imagine being able to present a different coloured webpage with new fonts depending on who is viewing your website or reading your email.

Cross Channel Social Marketing Bournemouth Poole Dorset

Creativity is unrestricted using HTML5 and CSS3. If you can style it we can personalise it.

Personalise images and grpahics

Personalisation can of course extend to graphics. At least 60% of the population are visual learners and a personalised image is a great way to quickly capture the attention of a reader.

Cross Channel Social Marketing Bournemouth Poole Dorset

Creativity is unrestricted using Adobe Photoshop. If you can photoshop it we can personalise it.

Personalise videos

Data driven videos grab your audiences attention, build customer acquisition and increase loyalty. Dont just give your clients or customers a generic video, instead personalise every video, with business plan logic, populate any text, image and graphic in your video with fields from your database.
Video is growing as a content medium and enables you to track engagement to understand customer performance.

Creativity is unrestricted using Adobe After Effects. If you can animate it, then we can personalise it.

Do not hesitate to call us for more information.

Telephone: 01202 890333
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  • We bring print and digital marketing together!

Dynamically communicate across all channels

all fully automated from our integrated system