Please be sure to follow our print blog, we are constantly keeping it upto date with all the latest print and cross-media news.
If you enjoy our print blog then please add a bookmark in your browser.
Upheaval and Evolution means targeted mail has a brilliant future 6 March 2018 - In shock news for our industry we saw 2 German paper mills file for insolvency last month : Papierfabrik Scheufelen Paper Mill files for insolvency. Then came the announcement of a merger between Xerox and Fujifilm, brought on by a Continue Reading
That GDPR thing 8 February 2018 - We’ve all heard about the May 2018 deadline looming, been invited to numerous events and received email blasts on the subject of the General Data Protection Regulation and how it affects business. You think you’ve got your head around it, Continue Reading
FSC ® is not news. But it should be. 1 February 2018 - A lot of printing companies offer to print FSC or PEFC documents for their customers. It’s not exactly news, and most digital papers nowadays are FSC certified anyway. Forests are managed for paper production and demand for print overall is Continue Reading
RPM inspired to go plastic free thanks to BBC’s Blue Planet 2 12 December 2017 - Here at RPM we have always been environmental fanatics. We cycle, recycle and reuse – take a look at our Environmental Policy. But having seen the shocking truth about the impact plastic is having in the oceans we’ve decided we Continue Reading
RPM Cyber Essentials 8 November 2017 - You’ve probably heard of Cyber Essentials by now. It’s a cyber security standard first launched by the Government in 2013. The scheme focuses on the following five essential mitigation strategies: Boundary Firewalls and Internet Gateways Secure Configuration Access Control Malware Continue Reading
Print makes a comeback 30 October 2017 - In the current digital world, where you’re connected to everyone by a device sitting in your pocket, marketing to people has become easier than ever. So what’s happened to print? I’d like you to think back, just for a moment, Continue Reading
RPM visits the Big Green Event 2017 in Southampton! 19 October 2017 - Here at RPM Digital we’re passionate about the environment and minimising the effect we have on the environment and that’s why we attended the Big Green Event Expo last week at the Ageas Rosebowl. The event is only in its Continue Reading
Multi-channel print bounces back for marketers as part of multi-channel campaigns 23 May 2017 - Multi-channel print bounces back for marketers as part of multi-channel campaigns Evidence that multi-channel print is making something of a comeback, in the marketing sphere at least, continues to grow more and more convincingly. Feedback from printers and marketing industry Continue Reading
Ten Steps to Hitting the Sweet Spot with Your Multi channel Campaign 21 March 2017 - Ten Steps to Hitting the Sweet Spot with Your Multi channel Campaign When you’re ready to develop your next personalised multi channel campaign marketing campaign, keep these tips in mind to help hit the mark with consumers: Use both print Continue Reading
XMPie Named multi-channel leader in Gartner’s 2017 8 March 2017 - XMPie Named a multi-channel leader in Gartner’s 2017 Magic Quadrant for Customer Communication Management Software NORWALK, Conn., Feb. 3, 2017 – XMPie, A Xerox Company, has been placed by Gartner, Inc. in the multi-channel leader Quadrant of the 2017 Magic Continue Reading
Content marketing guru praises our multi-channel personalised calendars 1 March 2017 - content marketing guru praises our multi-channel personalised calendars! Velocity Marketing’s creative director Doug Kessler tweeted that RPM Digital are a “great digital print and multi-channel company” after receiving his fully personalised calendars. RPM worked with Velocity on a short-run hard Continue Reading
Our first two multi-channel campaigns completed and up and running! 28 February 2017 - We have now completed our first two live multi-channel campaigns with both customers delighted with the results so far. Steve and Matt had the steepest of learning curves (white knuckle rides) but came through with flying colours. The tracking and Continue Reading
Why use our multi-channel marketing system? 6 February 2017 - When planning a dmulti-channel marketing system campaign there are many things to consider. ‘Who is my target audience?...How much data do I have?...Which Channels do I want to communicate across? Our multi-channel marketing system is designed to be above all Continue Reading
Multi-channel marketing ‘The Story so far’ 10 January 2017 - The Story so far In 2014 using our market leading software, we launched our own live multi-channel marketing campaign to demonstrate the power of targeting individuals across multiple digital channels from a single platform. With a ‘Call to action’ included Continue Reading