XMPie Named a Leader in Gartner’s 2017 Magic Quadrant for Customer Communication Management Software
NORWALK, Conn., Feb. 3, 2017 – XMPie, A Xerox
Company, has been placed by Gartner, Inc. in the Leaders Quadrant of the 2017 Magic Quadrant for Customer Communication Management (CCM) Software. In the report, 15 CCM vendors were evaluated by their completeness of vision and ability to execute.
According to the report, “CCM tools are evolving from supporting static, printed output and one-way broadcasting to creating dynamic, on-demand communications via multiple channels.” XMPie’s software supports the creation and management of multichannel, two-way customer communications that span print, digital, social and mobile channels, helping businesses modernise their CCM efforts.
“Our technology is designed to help our customers create engaging and memorable one-to-one marketing communications, uniquely integrating print and digital,” said Jacob Aizikowitz, president, XMPie. “By marrying media personalisation with marketing automation and analytics in an all-in-one platform, we provide a true one-to-one in one solution.”